New Medium Enterprises (NME) (BULLETIN BOARD: NMEN), Mumbai, India, has unveiled the world's first Multi Layer Disc and Player format and High Definition Bollywood film titles in India.
NME is introducing HD for the first time in India, with their HD VMD (High Definition Versatile Multilayer Disc) Multilayer Player, along with content in Hindi, Tamil, English and gradually in all regional languages. Also launched was an HD VMD Bundle Box including 5 HD titles, available at a RRP of RS11500, through Indian retailers and on e-commerce sites for Asian audiences living overseas.
As part of NME's launch into six regions worldwide, India remains a central and important focus within its global strategy. With top tier Bollywood film distributor Eros already signed up as an international partner, NME is forging a number of other key content and electronic relationships, quickly establishing HD …
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